Gambling Survey for Great Britain GSGB

There are inequalities in the extent to which sub-groups of the population are affected by gambling. People at the greatest risk of harm are more likely to be unemployed and living in more deprived areas, have poor health, low life satisfaction and wellbeing, and have an indication of probable psychological health problems. A 2020 YouGov treatment and support survey reported that 13% of the population were experiencing some level of gambling harm, compared to 4% from HSE (combining surveys for England, Scotland and Wales). We expect that the HSE is likely to be closer to the true estimate of prevalence, but with the reliance on survey data, it may be an underestimation. Non-commercial stakeholders took a broader view that harms can be experienced by any gamblers and can also be experienced indirectly by families and society. Commercial stakeholders believe that harms are experienced by a minority of gamblers only.

• Stakeholder views were consistent about the hidden nature of gambling-related harms, in that many harms are not apparent to others.
• It has made gambling easier, quicker and often more fun, but when things go wrong it can see people lose thousands of pounds in a few swipes of the screen.
• Some evidence supports internet-based therapies, although attrition is a significant issue.
• This release contains data and consumer views on why people gamble – their motivations for gambling, how and where they gamble, and how they want operators to interact with them.
• This includes intuitive navigation, responsive design, and fast loading times, making it easy for players to switch between devices without any disruption.
• With the exception of commercial stakeholders, there was consensus across different types of stakeholders that gambling is a public health issue, and it requires a public health approach.
• This method allows players to make deposits quickly and easily, without the need for a bank account or credit card.
• The measures we are announcing will protect at-risk players, while allowing the millions who bet regularly to do so unhindered.
• A key part of the program is finding a sponsor, a former gambler who has experience remaining free from addiction and can provide you invaluable guidance and support.
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• A study from 2020 found that the risk of suicide is even higher when the person is struggling with an additional disorder, such as substance use.

What to look at before you gamble

It’s easy to think about gambling as being all about the possibility of winning money. In fact, some people gamble to alleviate stress; others to take their minds off their problems or socialize with friends. When people gamble, it triggers feelings of euphoria, linked to the brain’s reward system. Often, people who gamble risk money in hopes of winning a greater sum of money. For example, you might risk the cost of a lottery ticket for the chance at winning a large multimillion-dollar jackpot. If you’re struggling with your mental health, you can call the Samaritans’ free helpline.

The Responsible Gambling Council (RGC) is a non-profit organization dedicated to promoting safer gambling by influencing positive change and advancing responsible gambling standards in Canada and around the world. You can block access to gambling websites by downloading blocking software to your device. Traditionally, gambling is an activity where someone risks money or belongings. There is an element of randomness or chance involved and the purpose is to win. Understanding how different players decide what is ‘normal’ in terms of gambling is a key consideration for communicating with these audiences, bearing in mind that many overestimate what is normal. Peoples early engagement or exposure with gambling or gambling-style activities start through-out childhood and early adulthood, and in most instances aligned with a familiar set of life events or milestones.

This round-the-clock availability ensures that players can get help whenever they need it, enhancing their overall gaming experience. The UK Gambling Commission implements robust player protection measures, including safeguards for responsible gambling and penalties for operators who fail to comply with regulations. This regulatory framework ensures that players can enjoy a secure online casino experience.

What’s it like being close to someone with a gambling disorder?

Licensing from a reputable authority like the UK Gambling Commission is crucial for ensuring player safety and trust. A licensed casino adheres to strict regulations and player protection measures. These variations keep the game fresh and engaging for players, ensuring its continued popularity. Specific casinos have generous welcome bonuses, such as VegasLand, which offers up to 100 free spins as part of their welcome package. These spins typically expire within three days after they are granted, adding urgency to use them.

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Mental disorders, such as bipolar disorder, schizophrenia, and substance use disorders, often occur alongside gambling addiction. Some research also links pathological gambling to personality disorders, including antisocial, borderline, and narcissistic personality disorders. Aside from personality disorders, specific personality traits—especially impulsivity—can be risk factors for pathological gambling.

Too much time spent on gambling can also lead to relationship and legal problems, job loss, mental health problems including depression and anxiety, and even suicide. The research found that gambling behaviour can vary between a “cold state” where choices and play are considered and is based on previous experience to a “hot state” where behaviour and play can fluctuate. It is in this hot state, that people can sometimes experience an out of the ordinary “gambling binge”.

What to look for on gambling websites:

Welcome bonuses are a key factor in attracting new players to online casinos, and the best UK online casinos for 2026 offer some enticing options. Buzz Casino, for example, provides a significant sign-up bonus of 200 free spins with a £10 deposit, making it an attractive choice for slot enthusiasts. Coral Casino offers a £50 sign-up bonus when new players stake just £10, providing excellent value for money.

• This feature is particularly appealing as it allows players to enjoy their winnings without having to meet complex wagering conditions.
• Online casinos operating in the UK must hold a license from the UK Gambling Commission (UKGC), which ensures they operate fairly and legally.
• These advancements in mobile technology are transforming the online UK gambling sites.
• Buzz is only six years old but is already one of the best bingo sites in the UK, with a good range of bingo games available online including 90, 80 and 75-ball bingo.
• But for some people the availability of 24/7 online betting has compounded or created problem gambling, which can lead to life-changing financial loss and in the most tragic cases suicide.
• A license from the UKGC is mandatory for any online casino operating legally in the UK, providing players with peace of mind that they are engaging in legitimate and trustworthy gaming activities.
• The advancements in technology, generous bonuses, and commitment to responsible gambling UK practices ensure a safe and enjoyable experience for all.
• The Gambling Act 2005 – The Gambling Act 2005 is the standard benchmark for legal gambling in the United Kingdom.
• For example, one player was allowed to lose £70,000 over a 10-hour period, while one customer was allowed to place a £100,000 bet immediately, even though he had a £70,000 credit limit.
• You may have spent a lot of time and energy trying to keep your loved one from gambling or having to cover for them.
• These casinos online not only offer a broad array of games but also provide substantial welcome bonuses and promotions to attract new players on a UK casino site.
• The gambling business has made arrangements to protect your money if they go bust.
• Debit cards and bank transfers are also common, offering reliable alternatives for players.

If you recognise any of these harms in your own behaviour, you should try to seek help. Often people don’t recognise that these are also a type of gambling and struggle to acknowledge that they have lost control. Gambling disorder can have a big impact on your personal and family life, your work and education, and the things you enjoy.

Advice to Government and gambling-related legislation

No one under the age of 18 is allowed to place a bet with a licenced operator. Betting – Betting in the UK comes in the forms of fixed odds betting, pool betting, acting as a betting intermediary and spread betting. Each sector can be broken down into terms of what each represents, the brick-and-mortar options therein, legal gambling ages, etc. Generally, the minimum gambling age in England is 18, however, the minimum age to purchase a National Lottery ticket is sixteen. To enter and gamble at a casino or horse racetrack participants must be at least eighteen. It is also possible for smaller lotteries to be held without a licence, but these still require registration with the local authority in place.

Understanding why people gamble and typologies

The Bet365 bonus code will unlock a bet £10 get £30 free bet welcome offer for new customers, while existing users can expect regular bet boosts, profit boosts and acca bonuses along with access to free games. Live streaming is also available on major European league such as LaLiga and the Bundesliga. Grosvenor has made a successful transition from being just a bricks-and-mortar casino franchise to an online gambling site catering to a variety of users and should appeal to fans of poker sites.

Playing mobile casino games can be done using either a mobile-optimized browser or a dedicated app. This flexibility allows players to choose their preferred method of accessing games, whether through their phone’s web browser or a downloaded app. Online casinos operating in the UK must hold a license from the UK Gambling Commission (UKGC), which ensures they operate fairly and legally. This license is a testament to the casino’s commitment to player protection and fair play. Responsible gambling UK practices empower players to manage their finances effectively, encourage self-awareness, and promote a safer gambling experience.

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There are many reasons why someone might not get help for their gambling disorder. Medication for gambling disorder is typically started by a specialist, such as a consultant psychiatrist working in an NHS Gambling Treatment Service. GPs do not usually initiate naltrexone, but they may be able to take over monitoring and prescribing after the initial titration has been undertaken by the specialist and a safe and effective dose has been established. We publish information to help people understand more about mental health and mental illness, and the kind of care they are entitled to.

National Collaborating Centre for Mental Health (NCCMH)

Live dealer versions of blackjack replicate the experience of a physical casino with real dealers. PartyPoker is known for its strong loyalty rewards and significant welcome bonus, attracting new players looking to build their bankrolls with its generous rewards program. The GSGB, like most other surveys, collects information from a sample of the population. Statistics based on surveys are estimates, rather than precise figures, and are subject to a margin of error (a 95 percent confidence interval).

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Offences cover the unlicensed offer of gambling, the unlicensed use of premises for gambling, the promotion or facilitation of a lottery and so on. The legal approach is to completely criminalise gambling but then to make exceptions for persons who comply with the licensing regime, pay the applicable tax, observe the applicable regulation and so on. Alternatively, there are exceptions in the legislation for low-level or private gambling. We relied on review-level evidence to understand risk factors for gambling and harmful gambling, but this proved difficult as the reviews were low quality and relied heavily on cross-sectional studies. The majority of the evidence focused on personal or individual level factors, with limited evidence on family, societal or environmental factors.

• These casinos online are evaluated based on the types, quality, and quantity of high-paying games offered.
• There are now hundreds of gambling companies that provide casino-style games and betting apps which can be downloaded onto devices such as smartphones, tablets or laptops.
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• Existing customers are also well-catered for, with five bonus spins and 10% cashback available during the weekends.
• The data presented from the GSGB is not directly comparable to previous gambling survey publications due to changes in the methodology.
• Social stressors such as poverty, discrimination or other disadvantage also increase risks.
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• This means when we exclude those who only took part in a lottery draw in the past 4 weeks from the overall gambling participation rate, gambling participation falls to 27 percent.
• Approximately one fifth of respondents (21 percent) only took part in lottery draws (either National Lottery or other charity lottery draws) in the past 4 weeks.
• Our goal is to guide you through the myriad of online casino UK options tailored specifically for UK players, emphasizing the unique features and advantages each one offers.
• Revolut is also gaining popularity for its fast transactions and multi-currency support.
• As with all mental health problems, there is not one clear cause of gambling disorder.
• Sponsorship or other association with popular sporting leagues, and the colocation of gambling products in social settings, are key mechanisms.
• Promotions for slots often feature free spins and bonus bets as incentives for active players, allowing them to maximize their free spins winnings.
• Choosing a UK online casino involves considering several factors, including licensing, game variety, bonuses, payment methods, and customer support.

German law enforcement raids suspected €5.8bn illegal online gambling ring

The preferred regulatory approach of the gambling industry – so-called responsible gambling – adds to this burden by effectively blaming those who experience harm. Responsible gambling interventions are typically ineffective, particularly where the uptake of measures is optional. The house edge, which represents the casino’s advantage over players, contrasts with RTP, reflecting potential player returns. Understanding these concepts helps players make informed decisions about where to play and which games to choose, enhancing their overall UK casino online experience.

• Northern Gambling Service – The Northern Gambling Service is an NHS service that offers specialist support to people with a gambling disorder, covering the North West, North East, and Yorkshire & Humber regions.
• Only one high quality review on early risk and protective factors for problem gambling examined harmful gambling among children and young people.
• Many online casinos UK offer bonuses that match the player’s first deposit, increasing their playing funds.
• Mobile optimization is crucial for UK online casinos, as it allows players to enjoy their favorite games from anywhere with internet access.
• There’s a dedicated poker promotions page, stuffed full of offers, such as a loyalty scheme, while it’s also where players can find all the details on the various poker competitions run by Grosvenor featuring cash prizes.
• The Gambling Commission has a range of powers, including the ability under the Gambling Act 2005 to investigate and bring prosecutions against those that provide unlicensed gambling facilities to consumers in Britain.
• Promotions and loyalty programs play a significant role in enhancing the casino UK online experience, offering players additional value and rewards.
• They can take action against a gambling company if they think the company hasn’t followed the rules.
• They work to vet spread betting brokers for proper and legitimate business ethics.
• For others, gambling can harm their physical and mental health, relationships, performance at work or study, get them into trouble with the law and leave them in serious debt and possible homelessness.
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• The levy will be collected by the Gambling Commission and spending will be approved by the government.
• These reviews consider various aspects such as bonuses, game variety, payment options, and overall user experience, providing players with a comprehensive understanding of what each casino offers.

Introducing the Gambling Survey for Great Britain (1 minute 55 seconds)

For that reason, it’s best to think of gambling as a form of entertainment and not a way to make money. If you gamble, find out how you can play more safely and protect yourself from harm. Over half the population in the UK takes part in some form of gambling activity. For others, gambling can harm their physical and mental health, relationships, performance at work or study, get them into trouble with the law and leave them in serious debt and possible homelessness. The research found that people see problem gambling as being a binary category that they do not fit into, with it often being others that need help.

High stakes: gambling reform for the digital age

Outdated and overly restrictive rules on gaming machines will be reformed so casinos and arcades can have more machines. We will consult on the protections needed for gaming machines to be able to accept cashless payments directly. So we are stepping in to update the law for those most at risk of harm with a new levy on gambling operators to pay for treatment and education, player protection checks and new online slots stake limits. UK online casinos provide a range of payment methods, such as debit cards (MasterCard and Visa), e-wallets (PayPal, Apple Pay, Google Pay, Skrill, Neteller), and pay by phone options (Boku, PayForIt). For those who prefer phone payments, options like Boku and PayForIt enable deposits using phone credit, though spending limits are typically set by mobile providers. It’s important to remember that credit cards are not permitted for deposits to gambling sites in the UK, in line with regulations aimed at promoting responsible gambling.

• Licensing from a reputable authority like the UK Gambling Commission is crucial for ensuring player safety and trust.
• Furthermore, the firm maintains a network of international law firms, all sharing a common focus on media, technology and IP, enabling strong coverage of key global jurisdictions.
• Millions of readers rely on HelpGuide.org for free, evidence-based resources to understand and navigate mental health challenges.
• As much as you may want to, and as hard as it is seeing the effects, you cannot make someone stop gambling.
• The research found that people see problem gambling as being a binary category that they do not fit into, with it often being others that need help.
• Everyone at the Commission welcomes today’s publication of the White Paper and is determined to work with government and partners to make these changes a reality.
• Aggressive promotion of gambling in popular and social media also increases gambling activity.
• Illegal operators often try to subvert the system, including on player protection requirements, and this move will further strengthen the regulatory environment protecting those most at risk of harm.
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• Online gambling sites UK has come a long way since its inception in the 1990s.
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It’s particularly important not to get carried away by casino offers or free bet offers, both of which are available in abundance on gambling sites, but must be approached with caution. Bettors could win up to three Lucky Cards per day when playing blackjack, while they can also earn live casino bonuses via other promotions, which can be used to wager at their chosen blackjack table. It does the basics well with over 65 different blackjack options spread across its virtual and live casino sites. By playing live blackjack, bettors are in with a chance of revealing one of Ladbrokes’ Lucky Cards, granting punters either a £5 free sports bet or £5 in cash. MrQ is one of the most trusted gambling sites, earning plaudits for the way it clearly displays the odds of winning on any casino game and its selection of easy-to-understand offers.

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Blackjack is a favorite due to its straightforward rules, where the goal is to reach a hand value closest to 21 without exceeding it. Choosing UK-licensed online casinos ensures player safety and regulatory compliance. Live dealer games are a recent and exciting development, bringing the thrill of a physical casino to players’ screens through interaction with real dealers and participants. The convenience of online gambling games, combined with the immersive experience of live dealer games, offers a compelling alternative to traditional land-based casinos. In contrast with some jurisdictions, only casinos form part of the “regulated sector” for AML purposes, though all operators are required to conduct detailed risk assessments and implement AML policies, procedures and controls. British regulation passes through the full effect of EU anti-money laundering and terrorist financing measures.

• So, if there are no interventions to improve this situation, harmful gambling is likely to make existing health inequalities worse.
• We publish information to help people understand more about mental health and mental illness, and the kind of care they are entitled to.
• Explore the warning signs and symptoms of compulsive gambling and learn how to stop.
• The house edge, which represents the casino’s advantage over players, contrasts with RTP, reflecting potential player returns.
• The service is open to people aged 17 and older who live in or are registered with a GP in the South East of England.
• The in person gambling participation rate (in the past 4 weeks) was 27 percent, which falls to 18 percent when lottery draw only players are removed.
• WHO recognizes that some jurisdictions have developed effective gambling regulatory systems.
• Among the most popular are classic table games and slot games, which appeal to a wide range of players.
• It takes tremendous strength and courage to own up to this, especially if you have lost a lot of money and strained or broken relationships along the way.
• It should be noted that in April 2025 HM Treasury opened a consultation (which closed on 21 July 2025) on a proposal to introduce a single remote gambling duty that would apply to all remote gambling activities targeting the UK.
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• Most people play without issue, but there are too many cases of addiction, catastrophic financial loss and, in some tragic cases, suicide.
• To answer question 1, we conducted a quantitative analysis to examine the prevalence of gambling and related harms in England using data from the annual Health Survey for England (HSE) and a number of other gambling data sources.
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• Those seeking to better control or cease gambling should be provided with tools to support them.

Many people who want to control their gambling later decide to stop completely when they start to seek support. As with all mental health problems, there is not one clear cause of gambling disorder. There are biological, genetic, environmental, and psychological reasons why someone might develop a gambling disorder. Many people who gamble experience negative consequences from it, and find it difficult to keep their gambling under control. Gambling disorder is also sometimes called gambling addiction, problem gambling and compulsive gambling. Through data collection, the Commission will also explore the exact financial thresholds the assessments would be conducted at.

• You may have spent a lot of time and energy trying to keep your loved one from gambling or having to cover for them.
• Popular e-wallet options like Skrill and Neteller are widely used at UK online casinos, providing fast and secure transactions.
• A license from the UKGC is mandatory for any online casino operating legally in the UK, providing players with peace of mind that they are engaging in legitimate and trustworthy gaming activities.
• Other popular game options at UK casinos include online slots, table games, and live dealer games, offering something for every type of player at a British casino.
• Not to mention lottery scams and propaganda on how gambling is an immoral act (this played on the religious community).
• Tell gambling establishments you frequent that you have a gambling problem and ask them to restrict you from entering.
• But for some people the availability of 24/7 online betting has compounded or created problem gambling, which can lead to life-changing financial loss and in the most tragic cases suicide.
• For example, one player was allowed to lose £70,000 over a 10-hour period, while one customer was allowed to place a £100,000 bet immediately, even though he had a £70,000 credit limit.
• Buzz Casino, for example, provides a significant sign-up bonus of 200 free spins with a £10 deposit, making it an attractive choice for slot enthusiasts.
• As far as players are concerned, they generally only commit an offence where they attempt to gamble whilst underage or cheat.

If you don’t have enough money to live on, check if you can get help to pay for living costs. Some of the information and advice in this section is based on information and advice developed by West Midlands Gambling Harms Clinic. ‘Problem gambling’ or ‘problematic gambling’ is defined as gambling that is disruptive or damaging to an individual or their family, or interferes with an individual’s daily life.

Mental and physical health harms

• These tools are designed to help players maintain control over their gambling activities and prevent problematic behavior.
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• Football pools and electronic gaming machines are more common among people under 35 years of age compared with older age groups.
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• Most of the studies had focused on harms to the gambler, although some had also examined the harms to affected others.

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Overall participation in any gambling activity (in the past 4 weeks) was 48 percent. Despite a significant increase from the previous wave (46 percent), this figure is consistent with participation levels we saw for the same period in 2024. The data being released today is the latest edition of the Gambling Commission’s Gambling Survey for Great Britain (GSGB) conducted by the National Centre for Social Research. A nationally representative sample of 4,932 adults aged 18 and over were surveyed during the period 13 January 2025 to 27 April 2025.

The National Lottery is the most common type of gambling across all age groups, except among younger people where scratch cards are more common. Football pools and electronic gaming machines are more common among people under 35 years of age compared with older age groups. Men are more likely to gamble than women, and this difference is most obvious for online gambling where 15% of men participate, compared to 4% of women. Even though it’s often illegal for children or teens to gamble, many do so anyway. Kids and teens may gamble in-person during card games with friends, at arcades, or online.

Players often look for a wide variety of games when selecting online casino sites, underscoring the importance of game offerings. This variety ensures that players can find games that match their preferences and keep their gaming experience fresh and exciting. When it comes to finding the top online casinos in UK, a few names consistently stand out. Spin Casino, Red Casino, and Hyper Casino have earned their reputation as top-rated sites. These casinos online are celebrated for their extensive game selections, generous bonuses, and robust security measures, ensuring players have an enjoyable and safe gaming experience. Top online casinos in UK for 2026 offer a diverse range of games, including slots, roulette, table games, poker, and blackjack, catering to every player’s preferences.

They work to vet spread betting brokers for proper and legitimate business ethics. A broker that is vouched for by the FCA carries more weight than one lacking any sort of support. The GA 2005 was written to reform the prior legislation that divvied out regulatory responsibilities to several different governmental bodies. British gambling laws, or “law” in this case, echo the standard set by multiple other countries in that there is one presiding statute. To address gaps in this evidence base PHE undertook a Delphi study on policies and interventions to reduce harmful gambling, which has been published in the Lancet.

There are now hundreds of gambling companies that provide casino-style games and betting apps which can be downloaded onto devices such as smartphones, tablets or laptops. They provide the convenience of making bets or gambling from wherever the person is, even if they are on the move, 24 hours a day and seven days a week. Betting companies will be required to conduct seamless player protection checks on the highest spending gamblers to check they’re not incurring harmful losses. These checks will happen instantaneously, and will not impact gameplay, unless there are signs of financial harm where people may have declared bankruptcy, or are racking up debts to fund their gambling.

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The online gambling participation rate (in the past 4 weeks) was 38 percent, which falls to 16 percent when lottery draw only players are removed. He is experienced in advising clients on regulatory compliance matters, licensing and product classification, seeking M&A regulatory approvals and cross-border jurisdictional risk. Software suppliers, games suppliers, sportsbook platforms and certain other B2B suppliers may all be potentially licensable.